iproperty.com.sg says the deal makes it “the clear number one property website in Singapore,” estimating that its monthly unique visitor total will now reach 400,000.
Along with property listings, sg-house.com also offers a blogs section and community forum. iproperty.com.sg says it plans to integrate its search box into the website, along with its latest news articles.
The acquisition comes at the end of a busy month for iproperty.com.sg, which now has a new country manager and iPhone application, along with two new senior marketing staff. The portal also revamped the property channel on Singapore’s MSN portal during the past week.
Disclosure: CAV Investment Holdings, a related party of Classified Ad Ventures – the owner of propertyportalwatch.com – owns shares in iProperty Group parent company IPGA.
-Property portal watch